Jacoby Expo

May 17, 2017

Check out our interview Our whole interview with Betsy Greenleaf of Jacoby Expo is available online. View the Interview

Daryl Jervis Dance Studio

May 15, 2017

HJT Dental Design Consultants

December 23, 2016

HJT began its Inbound Marketing program in 2015. The first task was to get visitors to the HJT website and then turn those visitors into leads. We started by creating blog content designed around the buyer personas to promote the inbound marketing content, which included ebooks, checklists, construction manuals and a construction cost estimation tool. They soon received a huge boost to their website traffic and began nurturing the new leads with landing pages and automated workflows.

Athena Career Academy

December 23, 2016

Athena Career Academy partnered with Neon Goldfish is and began its Inbound Marketing program in the middle of 2015. The number one goal was to increase traffic and online visibility for potential students and then eventually turn those visitors into leads. We started by creating blog content designed around the buyer personas for the different programs that Athena offered to drive traffic. Then started delivering our inbound marketing content, which included healthcare program guides, academy checklists, and program whitepapers. They had a steady increase each month to their website traffic and began a lead nurturing campaign with the new prospects through the use of email sequences and automated workflows.