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5 Tips for Creating a Good Email Subject Line

Inbox zero... everyone's goal.  We scan subject lines and (maybe) the first couple sentences of 134 unopened emails to see what requires our immediate attention, what can be filed away in a "read...
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5 Tips to Make Your School’s Email Marketing a Success

Nowadays, our email inboxes are becoming filled with more junk mail than our traditional mailboxes ever did. Most email providers and office management services actually offer junk mail folders...
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Keeping Email Newsletters Out of the Spam Folder
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Things to Remember When Creating Your Email Marketing Campaign

So, you’ve decided to launch a new email marketing campaign in hopes of gaining a few more sales, leads, conversions, or end goals. What you’ve done in the past has worked… kind of. A handful...
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